7 Book Marketing Goals You Can Accomplish With BookBub Ads
If you’re new to BookBub Ads, you’re probably wondering how to best take advantage of the platform to market your books. BookBub Ads allows you to reach millions of power readers any time with any...
View ArticleA Beginner’s Guide to the BookBub Ads Auction Model
If you’re familiar with BookBub Featured Deals, you probably know that Featured Deal pricing is relatively straightforward: Advertisers pay a flat price based on the category and discount price of the...
View ArticleHow to Test Your BookBub Ad Designs to Get Better Results
Looking for a simple way to improve the performance of your BookBub Ads campaigns? A/B testing your ad designs is a great place to start. By following the basic steps outlined below, you’ll be able to...
View ArticleWhy Authors Running a Featured Deal Should Claim Their BookBub Profile
Looking to get the most out of an upcoming BookBub Featured Deal? Here’s something to keep in mind: Authors who claim their BookBub Author Profile before running a Featured Deal typically accelerate...
View ArticleThe Top Guides to Online Advertising for Marketing Books
Online advertising can be an effective way to reach new readers. But online ad platforms can seem complex and overwhelming, especially if you’re just getting started. To make the best use of your...
View Article9 Ways to Market a Book After the New Release Buzz Dies Down
Myth or fact?: Once a book has launched and the new release buzz has died down, there’s nothing you can do to market that book except publish the next one. Myth! With a little creativity and...
View ArticleMarketing a New Book: 6 Tactics Authors & Publishers Love
When launching a new book, there’s a gamut of marketing activities authors and publishers can use to create buzz and generate sales. Despite that huge range of tactics, there are a handful of specific...
View ArticleHow I Launched My New Release and Sold 20K Copies
This summer I released Earth Alone, the first novel of my newest indie-published science fiction series, Earthrise. In its first seven weeks, the novel sold over 20,000 copies and received millions of...
View ArticlePromoting a New Release with BookBub Ads [Case Study]
When author Lauren Blakely was getting ready to launch her new book, Mister O, she decided to experiment with BookBub Ads. Three months later, Mister O is a USA Today, Wall Street Journal and New York...
View Article17 New Release Marketing Examples We Love
The Big Day is fast approaching. The final edits are in, the cover looks great, and the blurb has been polished to perfection. Phew! As the numbers on your “Days Until Release” countdown wind down,...
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